Jo Bennett.​ Shree Guru's

Apps are very mainstream and very popular but if you thought that the majority of people preferred them for looking up pricing or company information, then you were wrong. 81% of people prefer to use websites over applications to look for pricing information.
 

79% of people will prefer websites over applications when they’re looking to review a product before purchasing it. This is why having an easy to access and informative mobile website is critical because missing information in any of these key critical areas will lose potential customers. We live in a digital age where nearly everything can be accessed online and when people want information about a product or a service, they don’t ask their family or friends, they’re looking for product reviews on the internet.
 

63% of people will prefer mobile websites over applications to make purchases as well. Applications are great for gaming or miscellaneous use but the majority of people feel it’s far safer and more secure to use a company website to make a purchase rather than an application. It’s far more conveniences as well, because you have to download, install and keep an application up to date.
 

Do you have a company mobile website that’s up to date and easy to browse? Can people easily find information about your products and services on the website if they want to learn more? If you answered no to either of those questions, you’re losing potential customers which also means you’re losing money.